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BRAVADA to Expedite the Opening of a Third World of Leggings Retail Store as Continued Revenue Growth Has Current Operations ...

Date : 02/13/2012 @ 5:00AM
Source : Business Wire
Stock : Bravada International, Ltd. (PL) (BRAV)
Quote : 0.0029  -0.0002 (-6.45%) @ 4:08PM

BRAVADA to Expedite the Opening of a Third World of Leggings Retail Store as Continued Revenue Growth Has Current Operations ...

Bravada International, Ltd. (PL) (USOTC:BRAV)
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BRAVADA International (www.OnlyLeggings.com) (Pink Sheets:BRAV) announced today that the opening of its third World of Leggings retail store is to be expedited as revenue growth has grown to near operating capacity with current infrastructure. Online revenue from its online leggings superstore, OnlyLeggings.com, has continued to grow in early 2012 with February sales expected to eclipse that of even December 2011 sales. This has the current online fulfillment center operating at near capacity with limited slack remaining. Some slack remains in the retail side of the World of Leggings retail stores; however, both stores have seen increasing sales figures, which are again expected to be higher than that of December 2011.

BRAVADA currently operates its online fulfillment operations out of a 400 square foot space in its Melrose retail store. With sales of almost $100,000 in February so far for its online operations alone, the proposed third store would expand BRAVADA’s fulfillment center to about 1100 square feet and expected daily capacity of up to $25,000 daily. BRAVADA views this as an “as soon as possible” event and had to delay the launch of its new online store, WorldofLeggings.com till late February as a result of capacity constraints.

BRAVADA has been in the process of negotiating on a lease for its third World of Leggings retail store on 3rd Street in Los Angeles, which is a 4000 square foot location nearly twice the size of its large Melrose store. Revenue growth is expected to continue to grow at a hurried pace and BRAVADA has recently hired additional staff including an inventory manager, financial controller / office manager and three (3) additional general retail staff.

About BRAVADA

BRAVADA owns / operates World of Leggings™, BravadaWomen.com and OnlyLeggings.com. World of Leggings is a real world leggings superstore that specializes in all styles of leggings, tights and bodysuits. OnlyLeggings.com is an online leggings superstore for women’s leggings, such as basic leggings, high waisted leggings and plus size leggings.

www.BravadaWomen.comwww.OnlyLeggings.comwww.WorldofLeggings.comwww.Bravada.com

This news release may contain statements about future expectations, plans, prospects or performance of BRAVADA International Ltd that constitute forward-looking statements for purposes of the safe harbor Provisions within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally can be identified by phrases such as BRAVADA or its management "believes," "intends," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements herein that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.



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