Sands China, Cirque Du Soleil: To End 10-Year Zaia Contract After Just 3.5 Years

Date : 02/07/2012 @ 7:33AM
Source : Dow Jones News
Stock : Las Vegas Sands Corp. (LVS)
Quote : 57.53  0.0 (0.00%) @ 7:02AM

Sands China, Cirque Du Soleil: To End 10-Year Zaia Contract After Just 3.5 Years

Las Vegas Sands (NYSE:LVS)
Historical Stock Chart

5 Years : From May 2012 to May 2017

Click Here for more Las Vegas Sands Charts.

The Macau unit of Las Vegas Sands Corp. (LVS) and Cirque du Soleil Tuesday said they were ending a 10-year contract after just three and a half years, underlining the difficulty some companies have faced trying to transform the Chinese gambling haven into an entertainment destination.

The Quebec-based entertainment company will perform its last Zaia show--its first permanent production to open in Asia--on Feb. 19 after several years of disappointing ticket sales, the companies said in a joint statement,

Average occupancy at the Zaia show in January was just 40%, according to a representative for the Canadiann company, whose productions have been popular in the West, particularly in the U.S.'s gambling capital Las Vegas. The combined cost of creating the show and the custom-built theater for Zaia exceeded US$150 million, according to an August 2008 press release for the show's premier.

"In view of the market trend and customer demand shown in the research we've conducted, the company will again be investing to redesign the theater," said Gus Liem, Vice President of Entertainment at Sands China Ltd. (1928.HK).

-By Kate O'Keeffe, Of Dow Jones Newswires; Keeffe@dowjones.com

Latest LVS Messages

{{bbMessage.M_Alias}} {{bbMessage.MSG_Date}} {{bbMessage.HowLongAgo}} {{bbMessage.MSG_ID}} {{bbMessage.MSG_Subject}}

Loading Messages....


No {{symbol}} Message Board. Create One! See More Posts on {{symbol}} Message Board See More Message Board Posts


Your Recent History
LSE
GKP
Gulf Keyst..
LSE
QPP
Quindell
FTSE
UKX
FTSE 100
LSE
IOF
Iofina
FX
GBPUSD
UK Sterlin..
Stocks you've viewed will appear in this box, letting you easily return to quotes you've seen previously.

Register now to create your own custom streaming stock watchlist.


NYSE, AMEX, and ASX quotes are delayed by at least 20 minutes.
All other quotes are delayed by at least 15 minutes unless otherwise stated.