Successful Re-Launch of SinoFresh Nasal Spray Continues
December 01 2009 - 9:20AM
Marketwired
SinoFresh Healthcare, Inc. (PINKSHEETS: SFSH) over the last six
months has re-launched sales and distribution of the Sinofresh
Nasal Spray product through the exclusive licensee of the products
through, Sinofresh Healthcare Products, Inc., a privately held
company. It was recently announced that a pilot animal study
commissioned by the licensee has achieved positive results against
H1N1 (Swine flu) virus using SinoFresh Nasal Spray. The following
initiatives by the licensee, Sinofresh Healthcare Products, Inc.,
have been on going aside from the testing of the product:
1. Launch of www.buysinofresh.com, to enhance marketing and
distribution for SinoFresh Homeopathic Antiseptic Nasal Spray.
The web based network of additional affiliated websites promoting
the SinoFresh product line will substantially expand the ability
to make sinus sufferers aware of SinoFresh Spray's benefits and
enable individuals to obtain the product outside of our current
regional U.S. test markets and distribution base in Florida and
parts of the Northeast. This product and a planned series of
follow-on products built on the Company's proprietary technology
will, in time, exploit an enormous global opportunity for the
SinoFresh product line as people begin to understand the benefit
of using a daily preventative that can actually kill the
micro-organisms that cause of diseases in the upper respiratory
area.
2. The fall and winter media campaign for SinoFresh Antiseptic Nasal
Spray, which coincides with the onset of the cold and flu season,
has been initiated through WENG radio, broadcasting from
Englewood, Florida, WFLA radio broadcasting from Tampa, FL with
endorsement by morning radio host, Tedd Web and via the Internet.
In addition to traditional ads, the licensee is sponsoring a new
program, "Medical Mondays," which aired for the first time on
October 19, 2009, at 10:00AM, featuring Senior Medical Advisor,
Dr. Michael Stampar. Further radio and television advertising is
being launched throughout Florida and around the country as part
of the expanding advertising campaign.
3. The introduction of a convenient 10 Unit retail counter display
pack the novel, patented SinoFresh Homeopathic Nasal Spray. The
new 10 Unit pack is has proven to be successful for independent
pharmacies, chiropractors and Doctor's offices. The 10 Unit
display pack provides an attractive method for retailers to give
greater customer visibility to SinoFresh Nasal Spray. This
presentation more effectively helps introduce SinoFresh
Homeopathic Nasal Spray to new customers as we are now into the
cold and flu season, as well as addressing customers suffering
from chronic sinusitis.
Charles Fust, CEO of SinoFresh Healthcare, Inc., says, "Use of
SinoFresh Spray over the past 8 years has demonstrated it to be an
effective solution for persons suffering from chronic sinusitis, a
condition that affects 35 million Americans. We are pleased to be
exclusively partnered with Sinofresh Healthcare Products, Inc. in
the global distribution of the SinoFresh product line and support
their ongoing efforts to build on a marketing theme of 'daily
prevention' and the benefits of nasal cleansing in removing nasal
pathogens in the upper respiratory tract. We believe we are on a
track that could lead to the financial revitalization of the
Company as the licensee continues to successfully move forward with
their domestic and international marketing strategy."
About SinoFresh(TM) HealthCare, Inc.
SinoFresh(TM) HealthCare, Inc. is a developer of therapies to
treat inflammatory and infectious diseases of the upper respiratory
system which are marketed by Sinofresh Healthcare Products, Inc. a
privately held company and exclusive licensee. The Company is
committed to researching broad-spectrum antiseptic approaches to
reducing viral, bacterial and fungal organisms suspected of causing
pathogenesis of the mouth nose and throat. The Company holds
certain patents and patent applications on its innovative
pharmaceutical technology and relies upon a panel of medical
experts and management team experienced in the bio-pharmaceutical
industry.
The Company's flagship product, SinoFresh(TM) Nasal & Sinus
Care, is the only homeopathic antiseptic nasal spray that in lab
tests has been proven to kill bacteria, viruses, mold and fungi.
More information is available at www.sinofresh.com.
*SinoFresh(TM) is a trademark of SinoFresh HealthCare, Inc.
The information in this press release may contain various
forward-looking statements within the meaning of the United States
Private Securities Litigation Reform Act of 1995 ("PSLRA") and
which may be based on or include assumptions concerning the
operations, future results and prospects of the Company. Such
statements may be identified by the use of words like "plan,"
"expect," "aim," "believe," "project," "anticipate," "commit,"
"intend," "estimate," "will," "should," "could" and other
expressions that indicate future events and trends.
All statements that address expectations or projections about
the future, including without limitation, product development,
product launches, regulatory approvals, market position,
acquisitions, sale of assets, revenues, expenditures, resumption of
manufacturing and distribution of products and other financial
results, are forward-looking statements.
All forward-looking statements are based on current expectations
only and are subject to risk and uncertainties. In connection with
the "safe harbor" provisions, the Company provides the following
cautionary statements identifying important economic, political and
technological factors, which among others, could cause actual
results or events to differ materially from those set forth or
implied by the forward-looking statements and related
assumptions.
For further information the company can be contacted at
941-375-8174, or on the web at www.sinofresh.com, or by email at
info@sinofresh.com.
Contact: SinoFresh HealthCare, Inc. 941-375-8174
www.sinofresh.com info@sinofresh.com