Indie Ranch Media, Inc. (PINKSHEETS: INDR) today provides its shareholder an overview of its strategy to achieve increased shareholder value. The Company feels its current share price is undervalued, especially compared to the potential of its NetMix Broadcasting Network Inc. subsidiary ("NetMix").

INDR outlines a strategy in more detail below.

Indie Ranch Media is dedicated to developing, supporting and launching emerging Internet-based media ventures and technologies. While emerging technologies and emerging markets present exciting opportunities and potentially dramatic returns on investment, the associated investment requirements to pursue such opportunities can be difficult to find.

The Good News and Bad News with OTC Investments

The general class of investment available to OTC (OTC Pink Sheets and OTCBB) listed companies is a good fit for emerging technology and emerging market opportunities. OTC investors are generally tolerant of higher risk investments. However, the investment structures are often secured by the potential issue of additional common stock through possible convertible securities and the risk of dilution frequently prevents an OTC listed company from establishing long-term share price appreciation.

INDR's Share Price Challenge

INDR's support and the development of NetMix Broadcasting Network has resulted in the creation of a business and a revenue model that can produce positive operational income. Unfortunately, as a result of the OTC investment dynamics, the Company has not established long-term share price appreciation. As a result of not establishing long-term capital appreciation, the Company has not only faced the risk of dilution, but actually realized more dilution than anticipated. Today, the share price is lower than would be expected by the fundamental financial performance.

High Risk Investment and Long-Term Share Price Appreciation

To reverse the share price performance, realize long-term capital appreciation, and overcome the challenge of continuing to access the higher risk investment available to OTC listed companies, the Company has to balance multiple strategies.

Strategy Overview, including but not limited to the following:

1. Fundamentally business growth is the best plan for share price appreciation. With that in mind, INDR will increase its focus on NetMix and invest resources to enable NetMix to gain traction with new listeners, revenues and eventually earnings. Furthermore, INDR intends to aggressively market NetMix.fm to content providers who are unable to access satellite or other distribution channels. For example, the Company is pursuing an opportunity with JENNiRADIO, as previously discussed.

2. Identify other companies who are also pursuing ongoing Internet radio, technology and emerging market opportunities for the purpose of developing a partnership wherein INDR will contribute Internet-based radio, media and technology expertise.

3. Maximize INDR's structure as an incubator by approaching independently listed micro-cap companies to provide the platform for other Internet technology based joint ventures, early stage acquisitions and spin offs.

4. Consider the implementation of possible stock buyback programs and dividend programs to provide value to our shareholders.

5. Pursue being acquired by other private or public companies. For example, as discussed previously the Company is already talking with a potential suitor.

Investment Opportunity; Revitalization and Benchmark Share Price Increases

INDR expects business achieved from the content providers, potential partners and other micro cap companies to help establish long term price appreciation. INDR recognizes that some of the new structures could also be new investment opportunities for INDR shareholders. Recognizing, that early stage micro-cap companies often experience share price volatility. The micro-cap ventures are often launched by revitalizing an old micro-cap public company that has had little recent operational activity or trading. The corporate clean up of the old company and the introduction of a new strategy can create new optimism that can be reflected in share price increases. Additional share price increases are also possible as the revitalized company achieves benchmark successes. While the micro-cap company might not ultimately succeed and deliver long-term share price appreciation, the revitalization process and benchmark successes can possibly deliver significant returns within a relatively short period of time.

The Company looks forward to implementing the above strategies, sharing our upcoming progress and our coordinating efforts to establish long-term capital appreciation.

JENNiRadio are logos, trademarks or registered trademarks of their respective owners; mention is for reference only and does not imply any connection or relationship between Indie Ranch Media or its subsidiaries and these companies.

INDIE RANCH MEDIA, INC.

Indie Ranch Media is an incubator dedicated to developing, supporting and launching Internet-based media ventures and technologies. The Company's focus is on combining strategy, ideas, and execution with the culture of entrepreneurial spirit to develop new media products faster, cheaper, and better. The Company is supporting the development of NetMix Broadcasting Network Inc. (www.netmix.fm) and Omni Entertainment Group Inc. (www.omniegi.com).

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS

A number of statements contained in this press release are forward-looking statements. These forward-looking statements involve a number of risks and uncertainties, including the sufficiency of existing capital resources, technological changes and uncertainties related to the development of Indie Ranch Media Inc's business model. The actual results Indie Ranch Media Inc. may achieve could differ materially from any forward-looking statements due to such risks and uncertainties.

For further information please contact: Shareholder Communications Sharon DiMagio www.indranch.com Telephone: 888-280-8978

Indie Ranch Media (CE) (USOTC:INDR)
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